Where AI works.. & where it still needs you!

AI is fast becoming part of everyday operations from meetings, to marketing, and member queries. If used well, it can save serious time and streamline busy work. But it’s not a set-and-forget solution (yet!). Here’s where it can genuinely help and where it still needs a human behind the wheel.

What It’s Good For

Board meetings & reporting

AI tools like Otter.ai or Microsoft 365 Copilot can summarise minutes, draft agendas and pull key insights from long reports – ideal for GMs and boards wanting to save time without missing

detail.

HR and rostering

Platforms like Deputy or Employment Hero use AI to flag staffing gaps, suggest roster patterns, and streamline admin.

AI tools can also assist with writing basic HR documents.

Marketing content

AI can help kick off ideas for captions, email ideas or campaign suggestions. Tools like ChatGPT and Canva speed up post creation and design tweaks – but still need brand guidance.

Basic finance analysis

Some accounting platforms now offer AI features to analyse data, flag anomalies or project future costs – handy for Club managers reviewing multiple departments.

Answering FAQs

Automated replies or website chatbots can handle repetitive member questions (e.g. raffle times, what’s on tonight), freeing up your team for more complex tasks.

What It’s Not Great For

Understanding Club culture

AI doesn’t know your members, your regulars, or what makes

your venue special. It can’t read a room – or write with heart.

Off-the-shelf decisions

AI can crunch data but doesn’t weigh local context, community

needs or reputational impact. Use it to inform—not decide.

Unsupervised content

Without clear prompts, AI may produce content that’s bland,

off-brand, or just wrong. Every output still needs editing and

oversight. And people are definitely now identifying and tuning

out when they detect something is written with AI. (It is a big turn

off!).

One-size-fits-all tools

Many systems aren’t built for Clubs – and integrations can be

patchy. Always check how well a tool works with your existing

setup. Remember to always adhere to your privacy and data

protection policies when using AI tools and never upload private

data into an AI tool.

AI TOOLS WORTH A LOOK

FOR MEETING NOTES

Otter.ai  – Transcribes meetings and generates summaries

Microsoft 365 Copilot – Integrates with Outlook, Word and Teams to draft docs, emails and notes

FOR ROSTERS & HR

Deputy – Uses AI to predict rostering needs and flag conflicts

Employment Hero – Automates basic HR docs and streamlines onboarding

FOR MARKETING TASKS

ChatGPT – Generates caption ideas, blog outlines and basic copy

Canva Pro – Offers AI-powered design suggestions and resizing tools

FOR FINANCE & REPORTING

Xero Analytics Plus – Forecasts cash flow and tracks performance trends

Fathom – integrates with Xero, MYOB, Quickbooks and excel, transforming data into visual reports, KPIs and trend analysis with ease

FOR MEMBER ENQUIRIES

Tidio or ManyChat  – Chatbots for handling common website questions



Meta Auto Replies  – Automate FAQ responses via Facebook or Instagram DMs